As inventors you need to understand there is a huge demand for graphic illustrations when presenting your ideas and concepts to companies. These graphics are a key marketing tool which can benefit you and your idea.
So, what are some of these tools that can be used?
Product Sell Sheets: This is a one page informational brochure that includes a graphic representation of your idea along with some benefit claims and contact information. If done right, a professional Sell Sheet is meant to catch the eye while maximizing simplicity in understanding your concept.
Basic 3D renderings: These are 3D designs of your idea in several different views – either way they are basic renderings designed to help people visualize what your product might look like when physically produced.
Virtual Prototype Demonstration: These animated demos are about the best tool out there. They are perfect for demonstrating to a potential licensee the usage and functionality of your idea. If you dont have a physical prototype to demonstrate how your product works, these are the next best thing.
Professionalism is the key to starting a solid relationship with companies that are large and small. To show companies that you are serious about your idea, include these kinds of marketing materials in your presentation. At New Product Consulting we specialize in consulting with our clients to develop the best marketing materials possible for their invention ideas. If you or anyone you know needs help with a new product idea, please contact us at New Product Consulting.