Campbell Soup Company is looking for the next best invention idea for controlling moisture migration in breads. Moisture levels in bread are critical to maintain freshness, control microbial growth and modulate mouth-feel and texture. Potential solutions will allow Campbell to deliver an artisan quality, convenient consumer experience where bread maintains a soft interior and crunchy-crust exterior.
To learn more please visit www.campbellideas.com/challenge.php, register, and submit your ideas or contact New Product Consulting for assistance with the process at 888-680-4869.
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